zk1211827.htm


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
 
FORM 6-K
Report of Foreign Private Issuer
 
Pursuant to Rule 13a-16 or 15d-16
under the Securities Exchange Act of 1934
 
For the month of August 2012
 
Commission File Number: 000-51694
 
Perion Network Ltd.
(Translation of registrant's name into English)
 
4 HaNechoshet Street, Tel-Aviv, Israel 69710
(Address of principal executive offices)
 
Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.
 
Form 20-F x Form 40-F o
 
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1): ____
 
Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7): ____
 
Indicate by check mark whether by furnishing the information contained in this Form, the registrant is also thereby furnishing the information to the Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934.
 
Yes o No x
 
If "Yes" is marked, indicate below the file number assigned to the registrant in connection with Rule 12g3-2(b): 82- ________
 
 
 

 
 
Perion Network Ltd.
 
On August 8th, 2012, the registrant issued a press release announcing results for the second quarter of 2012. A copy of the press release is annexed hereto as Exhibit 1 and is incorporated herein by reference.

This Form 6-K is hereby incorporated by reference into Perion Network Ltd.'s Registration Statements on Form S-8 (Registration Nos. 333-171781, 333-152010 and 333-133968).
 
Exhibits
 
Exhibit 1
Press release dated August 8th 2012, announcing Perion second quarter 2012 revenues up 53 % and increasing 2012 guidance.
 
 
 

 
 
Signatures
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
 
 
Perion Network Ltd.
 
 
 
By:
Name:
Title:
/s/ Yacov Kaufman
Yacov Kaufman
Chief Financial Officer
 
 
Date: August 8th, 2012
 
 


 
exhibit_1.htm


Exhibit 1
 
PERION ANNOUNCES RECORD REVENUES, UP 53%, FOR SECOND QUARTER OF 2012
 
Increasing 2012 guidance
 
TEL AVIV, ISRAEL – August 8, 2012 – Perion Network Ltd. (NASDAQ: PERI), today announced financial results for the second quarter and six months ended June 30, 2012.
 
Q2 2012 non-GAAP Financial Highlights Include:
 
 
·
Quarterly revenues increased 53% year-over-year to $12.3 million;
 
 
·
Product and other advertising revenues tripled year-over-year, reaching $5.9 million;
 
 
·
Search revenue increased sequentially 15% to $6.4 million;
 
 
·
EBITDA was $2.7 million, or 22% of revenues; and
 
 
·
Net income totaled $1.8 million, or 15% of revenues;
 
First Six Months 2012 non-GAAP Financial Highlights Include:
 
 
·
Year-to-date revenues increased 41% year-over-year to $23.6 million;
 
 
·
Combined product and other advertising revenues tripled year-over-year, reaching $11.6 million and accounted for almost half of the revenues in the first half of 2012;
 
 
·
EBITDA was $5.3 million, or 22% of revenues; and
 
 
·
Net income totaled $4.0 million, or 17% of revenues;
 
“Based on strong second quarter results and ongoing operational improvements, we are increasing our outlook for the full year,” commented Chief Executive Officer Josef Mandelbaum. “We currently expect a better than 50% increase in revenues in the second half of this year compared to the second-half of last year.
 
“In particular, our search business showed a 15% growth from the first quarter and is on a significant upward trajectory as we begin to reap the benefits of our investments in infrastructure and systems over the past year,” added Mr. Mandelbaum. “In addition, as we approach the one year anniversary of our Smilebox acquisition, I am pleased to report that it continues to be profitable with 30% top-line growth. Looking forward, we continue to invest in our future, and are on track to launch our revolutionary iPad email app at the end of the third quarter as well as major improvements to our Smilebox iPhone app during the quarter.
 
 
 

 
 
Non-GAAP Financial Comparison for the Second Quarter and First Six Months of 2012:
 
Revenue: Q2’12 revenues were $12.3 million, increasing 9% over the prior quarter and 53% compared to the second quarter of 2011. This was primarily as a result of the consolidation of Smilebox revenues and growth in product and other advertising revenues derived from Perion’s IncrediMail product. The increase in IncrediMail premium product revenue was primarily due to the continued shifting from a service offering to a product offering, a process management plans to continue in future periods. Search revenue was up as well. As a result of steps taken and improvements made in the beginning of the quarter, the decrease in the first months was more than offset by record monetization in the last month of the quarter, and management believes this trend of increased monetization will continue in the second half and beyond.
 
In the first half of 2012, revenues increased 41%, reaching $23.6 million, compared to $16.7 million in the first half of 2011. This increase was due to our increasing product sales four-fold, partially offset by a small decrease in search generated revenues experienced in the first quarter of 2012 and since remedied.
 
Gross Profits: Gross profit in the second quarter of 2012 was $11.5 million, up 10% sequentially and up 51% from the second quarter of 2011. The gross profit margin remained healthy at 93% this last quarter, compared to 94% in the second quarter of 2011. In the first six months of 2012, gross profit increased 38%, reaching $22.0 million, or 93% of sales, compared to $15.9 million, or 95% of revenues in the first half of 2011.
 
Customer Acquisition Costs (“CAC”): In the second quarter of 2012, Perion invested $3.9 million in CAC, compared to $2.6 million last quarter and $1.7 million in the second quarter of 2011. The increase in CAC was in conjunction with the improvement in the return on this investment, credited to the Company’s enhanced back-end systems and improved methodology. The marketing investment in the second quarter generated a return of more than 50% in revenues during the second quarter, and the remaining return on investment is expected primarily in the third and fourth quarter of this year. In the first half of 2012, CAC was $6.5 million, compared to $2.3 million in the first half of 2011.
 
EBITDA: In the second quarter of 2012, EBITDA was $2.7 million, increasing 13% compared to the same quarter last year, despite the $2.2 million increase in CAC, as the return on this investment started to take effect. In the first half of 2012 EBITDA was $5.3 million, decreasing $0.8 million from $6.1 million in the first half of 2011, primarily due to the $4.2 million increase in CAC.
 
Net Income: In the second quarter of 2012, net income was $1.8 million or $0.18 per share, compared to $1.9 million, or $0.19 per share in the second quarter of 2011. In the first half of 2012 net income was $4.0 million, or $0.40 per share, compared to $4.9 million, or $0.48 per share, in the first half of 2011.
 
Cash Flow from Operations: Based on reports in U.S. GAAP, in the first half of 2012, cash flow from operations was $2.5 million, compared to $4.1 million in the first half of 2011.  The decrease in cash flow from operations is primarily due to the increase in CAC and search revenues receivable in the second quarter of 2012.
 
 
 

 
 
Outlook: Management is raising non-GAAP guidance for 2012 with revenues in the range of $50 - $52 million, EBITDA of $10.5 - $11.5 million and Net Income projected to be $7.5 - $8.5 million.
 
Conference Call
 
Perion will host a conference call to discuss the results today, August 8th at 10 a.m. EDT (17 p.m. Israel Time). To listen to the call please visit the Investor Relations section of Perion’s website at www.perion.com/events-presentations. Click on the link provided for the webcast, or dial 1-866-744-5399. Callers from Israel may access the call by dialing (03) 918-0685. The webcast will be archived on the company’s website for seven days.
 
About Perion Network Ltd.,
 
Perion Network, Ltd. (NASDAQ: PERI) is a global internet consumer software company that develops applications to make the online experience of its users simple, safe and enjoyable. Perion’s two main award winning consumer brands are:  IncrediMail and Smilebox.   Together these products have had over 150 million downloads and have an installed base of over 18 million. IncrediMail, is a streamlined e-mail and Facebook application with an easy-to-use interface that allows for more personalized communications sold in over 100 countries in 10 languages and Smilebox, a leading photo sharing and social expression product and service that lets customers quickly turn life's moments into digital creations to share and connect with friends and family in a fun and personal way.   Perion’s applications are monetized through a freemium model. Free versions of our applications are monetized primarily through our toolbar which generates search revenue, and advertising revenue generated through impressions, while a more advanced feature rich version is available with a premium upgrade. Perion also offers and develops a range of products for mobile phones and tablets to answer its users increasing mobile demands. For more information on Perion please visit www.perion.com.
 
Non-GAAP measures
 
Non-GAAP financial measures consist of GAAP financial measures adjusted to exclude: Valuation adjustment on acquired deferred product revenues, amortization of acquired intangible assets, share-based compensation expenses, acquisition related expenses, deferred finance expenses and non-recurring tax benefits. The purpose of such adjustments is to give an indication of our performance exclusive of non-cash charges and other items that are considered by management to be outside of our core operating results. Our non-GAAP financial measures are not meant to be considered in isolation or as a substitute for comparable GAAP measures, and should be read only in conjunction with our consolidated financial statements prepared in accordance with GAAP. Our management regularly uses our supplemental non-GAAP financial measures internally to understand, manage and evaluate our business and make operating decisions. These non-GAAP measures are among the primary factors management uses in planning for and forecasting future periods. Business combination accounting rules requires us to recognize a legal performance obligation related to a revenue arrangement of an acquired entity. The amount assigned to that liability should be based on its fair value at the date of acquisition. The non-GAAP adjustment is intended to reflect the full amount of such revenue. We believe this adjustment is useful to investors as a measure of the ongoing performance of our business. We believe these non-GAAP financial measures provide consistent and comparable measures to help investors understand our current and future operating cash flow performance. These non-GAAP financial measures may differ materially from the non-GAAP financial measures used by other companies. Reconciliation between results on a GAAP and non-GAAP basis is provided in a table immediately following the Consolidated Statements of Income.
 
 
 

 
 
Forward Looking Statements
 
This press release contains historical information and forward-looking statements within the meaning of The Private Securities Litigation Reform Act of 1995 with respect to the business, financial condition and results of operations of the Company. The words “believe,” “expect,” “intend,” “plan,” “should” and similar expressions are intended to identify forward-looking statements. Such statements reflect the current views, assumptions and expectations of the Company with respect to future events and are subject to risks and uncertainties. Many factors could cause the actual results, performance or achievements of the Company to be materially different from any future results, performance or achievements that may be expressed or implied by such forward-looking statements, including, among others, potential litigation associated with the transaction, risks that the transaction disrupts current plans and operations and the potential difficulties in employee retention as a result of the transaction and in integrating the acquired business, the distraction of management and the Company resulting from the transaction, changes in the markets in which the Company operates and in general economic and business conditions, loss of key customers and unpredictable sales cycles, competitive pressures, market acceptance of new products, inability to meet efficiency and cost reduction objectives, changes in business strategy and various other factors, whether referenced or not referenced in this press release. Various other risks and uncertainties may affect the Company and its results of operations, as described in reports filed by the Company with the Securities and Exchange Commission from time to time, including its annual report on Form 20-F for the year ended December 31, 2011. The Company does not assume any obligation to update these forward-looking statements.
 
Contact Information
Deborah Margalit
Perion Investor Relations
+972-3-7696100
investors@perion.com

Hayden/MS-IR LLC
Brett Maas/ Miri Segal-Scharia
646-536-7331/ 917-607-8654
Brett@haydenir.com/msegal@ms-ir.com

Source: Perion Network Ltd.
 
 
 

 
 
PERION NETWORK LTD.
 
NON-GAAP SUMMARY FINANCIAL METRICS

U.S. dollars in thousands (except per share data), unaudited

   
Quarter ended June 30,
   
Six months ended June 30,
 
   
2012
   
2011
   
2012
   
2011
 
Revenues:
                       
Search
  $ 6,398     $ 6,249     $ 11,950     $ 13,052  
Product
    5,062       1,189       10,033       2,510  
Other
    845       613       1,578       1,176  
Total revenues
  $ 12,305     $ 8,051     $ 23,561     $ 16,738  
Gross Profit
  $ 11,494     $ 7,595     $ 21,986     $ 15,900  
Operating Income
  $ 2,425     $ 2,177     $ 4,823     $ 5,736  
Net Income
  $ 1,840     $ 1,926     $ 4,016     $ 4,855  
Diluted EPS
  $ 0.18     $ 0.19     $ 0.40     $ 0.48  
 
 
 

 
 
PERION NETWORK LTD.
 
GAAP FINANCIAL STATEMENTS
 
CONSOLIDATED STATEMENTS OF INCOME

U.S. dollars and number of shares in thousands (except per share data), (unaudited)

   
Quarter ended June 30,
   
Six months ended June 30,
 
   
2012
   
2011
   
2012
   
2011
 
                         
Revenues:
                       
Search
  $ 6,398     $ 6,249     $ 11,950     $ 13,052  
Product
    4,740       1,189       9,114       2,510  
Other
    845       613       1,578       1,176  
Total revenues
    11,983       8,051       22,642       16,738  
Cost of revenues
    1,064       459       2,087       843  
Gross profit
    10,919       7,592       20,555       15,895  
Operating expenses:
                               
Research and development, net
    2,464       1,465       5,147       3,341  
Selling and marketing
    1,543       887       3,224       1,749  
Customer acquisition costs
    3,925       1,681       6,538       2,333  
General and administrative
    1,524       1,911       3,515       3,546  
Total operating expenses
    9,456       5,944       18,424       10,969  
Operating income
    1,463       1,648       2,131       4,926  
Financial income (expense), net
    (248 )     57       (196 )     134  
Income before taxes on income
    1,215       1,705       1,935       5,060  
Taxes on income (credit)
    337       (509 )     687       (396 )
Net income
  $ 878     $ 2,214     $ 1,248     $ 5,456  
                                 
Basic earnings per share
  $ 0.09     $ 0.23     $ 0.13     $ 0.56  
Diluted earnings per share
  $ 0.09     $ 0.22     $ 0.12     $ 0.54  
                                 
Basic weighted number of shares
    9,984       9,740       9,950       9,726  
Diluted weighted number of shares
    10,022       10,022       10,015       10,017  
 
 
 

 
 
PERION NETWORK LTD.
 
RECONCILIATION OF GAAP TO NON-GAAP RESULTS

U.S. dollars and number of shares in thousands (except per share data), unaudited
 
   
Quarter ended
June 30,
   
Six months ended
June 30,
 
   
2012
   
2011
   
2012
   
2011
 
GAAP revenues
  $ 11,983     $ 8,051     $ 22,642     $ 16,738  
Valuation adjustment on acquired deferred product revenues
    322       -       919       -  
Non-GAAP revenues
  $ 12,305     $ 8,051     $ 23,561     $ 16,738  
                                 
GAAP gross profit
  $ 10,919     $ 7,592     $ 20,555     $ 15,895  
Valuation adjustment on acquired deferred product revenues
    322       --       919       -  
Share based compensation
    3       3       12       5  
Amortization of acquired intangible assets
    250       --       500       -  
Non-GAAP gross profit
  $ 11,494     $ 7,595     $ 21,986     $ 15,900  
                                 
GAAP operating expenses
  $ 9,456     $ 5,944     $ 18,424     $ 10,969  
Acquisition related expenses
    -       221       313       221  
Share based compensation
    178       305       529       584  
Amortization of acquired intangible assets
    209       -       419       -  
Non-GAAP operating expenses
  $ 9,069     $ 5,418     $ 17,163     $ 10,164  
                                 
GAAP operating income
  $ 1,463     $ 1,648     $ 2,131     $ 4,926  
Valuation adjustment on acquired deferred product revenues
    322       -       919       -  
Acquisition related expenses
    -       221       313       221  
Share based compensation
    181       308       541       589  
Amortization of acquired intangible assets
    459       -       919       -  
Operating income adjustments
    962       529       2,692       810  
Non-GAAP operating income
  $ 2,425     $ 2,177     $ 4,823     $ 5,736  
                                 
GAAP Net income
  $ 878     $ 2,214     $ 1,248     $ 5,456  
Operating income adjustments
    962       529       2,692       810  
Deferred finance expenses
    -       -       76       -  
Non-recurring tax benefits
    -       (817 )     -       (1,411 )
Non-GAAP net income
  $ 1,840     $ 1,926     $ 4,016     $ 4,855  
GAAP diluted earnings per share
  $ 0.09     $ 0.22     $ 0.12     $ 0.54  
Non-GAAP diluted earnings per share
  $ 0.18     $ 0.19     $ 0.40     $ 0.48  
Shares used in computing US GAAP and Non-GAAP diluted earnings per share
    10,022       10,022       10,015       10,017  
                                 
Non-GAAP net income
  $ 1,840     $ 1,926     $ 4,016     $ 4,855  
Income tax expense (credit)
    337       (509 )     687       (396 )
Non-recurring tax benefits
    -       817       -       1,411  
Interest expense (income), net
    248       (57 )     120       (134 )
Depreciation and amortization
    225       169       444       349  
Non-GAAP EBITDA
  $ 2,650     $ 2,346     $ 5,267     $ 6,085  
 
 
 

 
 
PERION NETWORK LTD.
 
CONDENSED CONSOLIDATED BALANCE SHEETS

U.S. dollars in thousands (except share data)
 
   
June 30,
   
December 31,
 
   
2012
   
2011
 
   
Unaudited
       
ASSETS
           
CURRENT ASSETS:
           
Cash and cash equivalents
  $ 16,330     $ 11,260  
Trade receivables
    4,100       3,265  
Other receivables and prepaid expenses
    6,320       6,459  
Total current assets
    26,750       20,984  
LONG-TERM ASSETS:
               
Severance pay fund
    402       484  
Property and equipment, net
    1,335       1,300  
Other intangible assets, net
    6,039       6,606  
Goodwill
    24,753       24,753  
Other assets
    1,028       777  
Total long-term assets
    33,557       33,920  
Total assets
  $ 60,307     $ 54,904  
                 
LIABILITIES AND SHAREHOLDERS' EQUITY
               
CURRENT LIABILITIES:
               
Current maturities of long-term debt
  $ 2,300     $ -  
Trade payables
    3,734       3,207  
Deferred revenues
    4,761       4,280  
Payment obligation related to acquisition
    -       6,574  
Accrued expenses and other liabilities
    6,920       6,950  
Total current liabilities
    17,715       21,011  
LONG-TERM LIABILITIES:
               
Long-term debt
    7,700       -  
Deferred revenues
    -       1,120  
Deferred tax liability
    61       12  
Accrued severance pay
    866       946  
Total long-term liabilities
    8,627       2,078  
SHAREHOLDERS' EQUITY
               
Shares authorized: 40,000,000
               
Shares issued and outstanding: 9,987,325 and 9,916,194 as of June 30, 2012 and December 31, 2011, respectively;
    33,965       31,815  
Total liabilities and shareholders' equity
  $ 60,307     $ 54,904  
 
 
 

 
 
PERION NETWORK LTD.
 
CONSOLIDATED STATEMENTS OF CASH FLOWS

U.S. dollars in thousands, (unaudited)
 
   
Six months ended June 30,
 
   
2012
   
2011
 
Cash flows from operating activities:
           
Net income
  $ 1,248     $ 5,456  
Adjustments required to reconcile net income to net cash provided by operating activities:
               
Depreciation and amortization
    1,363       349  
Stock based compensation expense
    541       589  
Accretion of payment obligation related to acquisition
    76       -  
Adjustment of payment obligation related to acquisition
    313          
Amortization of premium and accrued interest on marketable securities
    -       30  
Loss from marketable securities, net
    -       48  
Deferred taxes, net
    22       35  
Accrued severance pay, net
    2       65  
Net changes in operating assets and liabilities:
               
Trade receivables
    (835 )     335  
Other receivables and prepaid expenses
    166       (2,789 )
Other long-term assets
    (251 )     2  
Trade payables
    527       588  
Deferred revenues
    (639 )     (137 )
Accrued expenses and other liabilities
    (30 )     (453 )
Net cash provided by operating activities
    2,503       4,118  
                 
Cash flows from investing activities:
               
Purchase of property and equipment
    (361 )     (140 )
Long term restricted cash
    -       100  
Capitalization of software development and content costs
    (447 )     (310 )
Acquisition of subsidiary
    (6,626 )     -  
Proceeds from sales of marketable securities
    -       8,180  
Investment in marketable securities
    -       (11,915 )
Net cash used in investing activities
    (7,434 )     (4,085 )
                 
Cash flows from financing activities:
               
Exercise of share options
    1       29  
Proceeds from long-term loans
    10,000       -  
Dividend paid
    -       (3,885 )
Net cash provided by (used in) financing activities
    10,001       (3,856 )
Increase (Decrease) in cash and cash equivalents
    5,070       (3,823 )
Cash and cash equivalents at beginning of year
    11,260       16,055  
Cash and cash equivalents at end of period
  $ 16,330     $ 12,232