Undertone Sponsors 2019 Cannes Lions CMO Accelerator Programme for Marketers to Gain Skills and Build Measurable, Sustainable Brand Equity
Dynamic event, curated by
During the program, executives will work closely with Undertone’s
leadership team to collaborate on innovative strategies and tactics to
move their businesses forward. They will discuss current challenges,
interact with visionary speakers hand-picked by Stengel and the
Undertone team -- including Scott Galloway Clinical Professor of
Marketing at NYU Stern & Founder/CEO, L2, Sir
“As the world becomes more digital, marketers must be prepared to face
the new challenges that arise in a constantly shifting environment. The
Cannes Lions CMO Accelerator Programme provides industry leaders with an
unparalleled opportunity to listen, learn and connect with other
luminaries across industry,” said
This year, the theme for the event is “The New Leadership Mandate for Next-Gen CMOs”, and includes discussions about agency/client relationships, skills for the modern CMO and roundtable “burning issue” discussions.
“I’m excited to continue our collaboration with Undertone. Their participation in the classroom is a boon to the program and helps stimulate great conversations among these respected marketing leaders,” said Stengel. “There is no better place than Cannes Lions to provide leaders with fresh perspectives on the complexities and opportunities within today’s digital landscape.”
For more information on the 2019 CMO Accelerator Programme at
About Undertone:
Undertone, a division of
About
Perion is a global technology company that delivers advertising solutions to brands and publishers. Perion is committed to providing data-driven execution, from high-impact ad formats to branded search and a unified social and mobile programmatic platform. More information about Perion may be found at www.perion.com. Follow Perion on Twitter @perionnetwork.
About Cannes Lions:
Cannes Lions International Festival of Creativity is the world’s leading
celebration of creativity in communications. Founded in 1954, the
Festival takes place every June in
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Source:
Perion Network Ltd.
Investor relations
Hila Barenboim
+972
(73) 398-1000
Investors@perion.com
Source:
Perion Network Ltd.